Store Telemetry & Revenue Operations

Analytics & Intelligence Hub

Real-time multi-currency sales velocity, conversion funnels, formulation demand, and skin diagnostics.

Period:

Traffic Surge from Instagram ReelsSocial Traffic +142%2 hours ago

Viral creator post mentioning "Centella Balm double cleansing" generated 4,800 visitors in 12 hours.

Mobile Checkout Abandonment SpikeCheckout Conv. -4.2%5 hours ago

Drop-off on iOS Safari checkout step increased by 4.2% following recent system patch. Form autofill check recommended.

Quiz Bundle Attach Rate PeakQuiz AOV +53.2%Yesterday

Shoppers who took the 30-second Routine Quiz show a 53.2% higher Average Order Value (₩104,800 vs ₩68,400).

Gross Revenue (GMV)

₩128,450,000

$95,148 USD

+18.4%vs prev ₩108.5M

Net Settled Revenue

₩116,770,000

After discounts & refunds

+19.0%vs prev ₩98.1M

Completed Orders

1,482 orders

3,890 formulation units sold

+12.3%vs prev 1,320

Average Order Value

₩86,673

$64.20 USD • 2.62 items/cart

+5.5%driven by routine quiz

Store Conversion Rate

3.82%

Global benchmark: 2.50%

+0.34%vs prev 3.48%

Revenue per Visitor

₩3,310

$2.45 USD per visit

+12.2%vs prev ₩2,950

Customer Acquisition

892 New · 590 Repeat

60.2% New / 39.8% Returning

+14.4% New+9.3% Repeat

Refunds & Cancellations

₩3,560,000

28 refunds · 14 cancels (2.7% total)

-9.4%fewer claims

Recurring Replenishment & AOV Expansion Engine

Live Telemetry

Live metrics from 30/60/90-day auto-delivery, post-purchase 1-click offers, and recovery pipelines.

Monthly Recurring (MRR)

₩71,100

ARR: ₩853,200

Auto-Delivery Accounts

2 Active

30d: 1 · 60d: 1 · 90d: 0

1-Click Upsell Lift

₩1,014,300

28.4% take rate (42 orders)

Avg AOV Expansion

+₩24,150

30% OFF VIP offer

Recovered Cart GMV

₩62,000

33.3% saved (1/3)

Waitlist Pipeline

3 Leads

2 out-of-stock formulas

Revenue Trajectory & Cash Velocity (Last 30 Days)

Daily progression comparing Gross Merchandise Value (GMV) vs Net Settled Capital.

Gross Revenue (₩)Net Revenue (₩)Peak Day: ₩6,120,000

Day 1Day 4Day 7Day 10Day 13Day 16Day 19Day 22Day 25Day 28Day 30

Bestseller RevenueTop 3 SKUs

Barrier Relief Centella Cleansing Balm

1004 sold · 4.80% conv

₩32,136,000

Ceramide Barrier Restorative Cream

920 sold · 3.90% conv

₩38,640,000

Glow Essence Multi-Molecular Toner

840 sold · 4.10% conv

₩23,520,000

Checkout EfficiencyStage Rates

Product Page View Rate:64.0%

Cart Addition Rate:14.2%

Checkout Start Rate:72.0%

Purchase Completion Rate:78.4%

Routine Quiz ImpactHigh ROI

Shoppers completing the 30-sec routine quiz have a 14.2% purchase conversion rate (3.7x PDP baseline) and +53.2% higher AOV (₩104,800).

Quiz Completions:4,078 (84.6%)